Middle East infrastructure generates large demand, China’s small excavator market ushered in a historic opportunity

Middle East ‘infrastructure demon’ spawned tens of billions of demand for Chinese small excavators staged ‘ants and soldiers’ type breakout [Dubai] When the dust of Saudi Arabia’s new city of NEOM has not yet settled, the United Arab Emirates, Khalifa Port expansion project has begun. In the Middle East this value of hundreds of billions of dollars of ‘infrastructure hot spot’, China’s construction machinery enterprises are ‘small and beautiful’ mini excavator as a weapon, quietly rewrite the pattern of the global construction machinery industry. Desert rise high buildings: the Middle East infrastructure wave gave rise to ‘small machine’ just demand
On the site of the smart city on the outskirts of Riyadh, more than ten sets of mini excavators wearing ‘Chinese red’ are in operation. These less than 2-tonne ‘mechanical elves’ flexibly shuttle through the narrow site, accurately complete the pipeline laying, landscape modelling and other delicate work.’ Middle East customer demand for micro-excavators far exceeded expectations, only the Saudi market annual shortfall of 5,000 units.’ The person in charge of Sany Heavy Industry’s overseas business department revealed. This demand stems from the Middle East countries ‘oil for development’ strategic transformation. Saudi Arabia’s ‘Vision 2030’ plan, Dubai’s ‘Golden Decade’ plan and other trillion-dollar projects continue to promote, superimposed on the RCEP policy dividends, driven by construction, municipal, energy and other areas of explosive growth. However, unlike traditional infrastructure, smart cities, cultural and tourism projects and other new projects put forward higher requirements for the equipment’s ‘minimally invasive surgery’ ability – this is precisely the stage for Chinese small excavators to show their skills. Oriental wisdom: China’s micro-excavation ‘breakthrough code’.
The competitive advantages of Chinese companies are not limited to: – Modular design: the same platform can be derived from 12 variants of agricultural, mining, municipal and other models – Localised service: relying on the ‘One Belt, One Road’ service network, to achieve a four-hour emergency response – Green revolution: lithium-ion version of the micro-excavation of carbon emissions lower than the traditional equipment by 78%, suitable for the Middle East carbon emission reduction of 78%. Green revolution: lithium-powered version of microdigging carbon emissions 78% lower than traditional equipment, suitable for the Middle East carbon neutral target This combination of ‘technology + service + environmental protection’ has enabled the Chinese brand to win a succession of large orders in Dubai Expo City, Qatar World Cup stadiums and other landmark projects. Customs data show that in the first half of 2023, China’s exports of micro excavators to the Middle East increased by 87% year-on-year, with a market share exceeding 35%, surpassing traditional powerhouses for the first time. Supply chain dark war: the global industrial pattern of change